In the rapidly evolving technology sector, large language models (LLMs) have emerged as powerful AI tools for various businesses, including veterinary practices. LLMs can assist veterinary businesses in numerous ways, from enhancing client communication and education to streamlining administrative tasks. Still, the technology is far from perfect, and selecting the LLM that best fits your [...]
To celebrate the unique bond people and pets share, the AVMA sponsors National Pet Week during the first full week of May each year. Between May 5 and 11, 2024, consider the daily Pet Week themes as a starting point to identify opportunities for client education and strengthening the veterinarian-client-patient relationship. Inspired by these Pet [...]
Most veterinary practices are focused on the medical aspect of business and supporting their current clients, patients, and staff. Marketing is often an afterthought and something most practice owners and managers struggle to do well. Rumpus Writing and Editing exists to help veterinary practices and industry professionals create quality written content for websites, blogs, marketing [...]
Survey after survey and study after study have concluded that credentialed veterinary technicians aren’t appropriately utilized, given their training and education. Yes, your technicians are likely extremely busy and engaged at work, but that isn’t the same as using them where they are actually needed. Technicians who are treated as do-it-all staff members and pulled [...]
Veterinary technicians are, without a doubt, the heart of any veterinary practice. They keep the veterinarians on schedule, provide mentorship and leadership to assistants and kennel staff, cater to pet health needs, and hold client hands through good and bad news. They come in early, stay late, and work through breaks. Vet techs deserve every [...]
Let’s face it—some rules are meant to be broken. The writing tenets you’ve lived by religiously since grade school no longer apply in most situations, and they might also be preventing you from achieving true literary greatness. When you’re crafting online content for a veterinary audience, following the standard “rules” of writing is far less [...]
Nearly three years ago, the COVID-19 pandemic brought the world to a screaming halt and left us all wondering about veterinary medicine’s future. Could we ever return to “normal” after such a life-changing event? The truth is, we haven’t, and we probably never will. But, I maintain that the many professional changes and the growth [...]
Your veterinary team members work hard, and they’ve been subjected to unprecedented stressors in recent years. Recognizing team members year-round increases job satisfaction, but the holidays are a great time to ramp up your efforts to ensure the whole team feels valued. You may think you need flashy, creative ways to honor your team, but [...]
Life has a funny way of leading you to exactly where you’re supposed to be. My mother once gave me a card that read, “You are on the right path, because you are on your path.” This message stuck with me over the years, prompting me to forge my own unique path and find fulfillment [...]
